Calm ocean water with gentle ripples extending to the horizon where the sky, clear with no clouds, meets the sea.

we help nonprofits, Schools, And churches discover a more focused future.

Lead with courage. Fundraise with relationships. Grow with clarity.

you’ll cut through the fog to lead with actionable clarity.

For most nonprofit executives and church leaders, the fog is thick. Clarity is elusive. You know the challenges.

Competing agendas.

Fragmented strategies.

Endless debates.

Overwhelm and exhaustion follow. We’ve been there, felt that. But you don’t have to do this alone.

We listen and walk alongside you to uncover actionable clarity. The first step is booking your free clarity call.

You’ll also get a free copy of Faithful Friendship by Kevin Eastway, which could transform the way you fundraise.

Close-up of a wave splashing in the ocean with a blurred rocky shoreline in the background.
Close-up of two hands with rings, clenched into fists and touching each other, in a dark environment.

fundraising through friendship

Faithful Friendship is a fundraising paradigm shift that’s ushered many nonprofits and churches into a new era of generosity. Our founder lived it - then wrote the book on it.

Black and white image of a modern building facade with square tiles, some of which have protruding shadows, and a set of ventilation grills.

Adaptive strategic planniNg

You need a strategy, but there’s a host of roadblocks. You’ll be heard. Challenges will be thwarted. And you’ll own a strategic plan that’s rooted in deep listening and clarity.

Black and white aerial photo of a rowing team in a boat on the water.

Leadership + board development

Every organization reflects the people who embody its mission. Your leaders will be heard and supported. You’ll move forward into a more focused future with aligned leadership.

clarity is not a luxury.

it’s a lifeline.

Too many consultants are like drug dealers.

they string you along until you’re dead or out of money.

Our APPROACH is BRILLIANT. because it’s human.

  • This isn’t about us. It’s about you. Our relationships are built on listening and understanding, not prescribing.

    We believe that the ‘secret sauce” resides inside of you and your organization and that every journey begins with attending to what already is. Listening creates the soil for trust, gives people voice, and dignifies their lived experience. It signals that clarity doesn’t come from outside experts but from within the community’s own story.

  • When the fog is thick, naming it becomes a gift. It draws out hidden patterns, articulates what you’ve felt but haven’t spoken, and puts words around what matters most.

    This is the work of surfacing the emerging collective conscience of the group — so people see themselves in the story that’s unfolding.

    Clarity invites co-discovery – rather than top-down declaration – to uncover a more focused future.

  • Alignment transforms clarity into ownership. As voices gather and truths are named, leaders converge around one shared direction.

    This is empowerment in practice: people aren’t simply invited along, they are given tools to co-create and co-own their future in community.

  • Acting is less about grand strategies and more about shared courage — the first doable, visible commitments that embody the clarity the community has discovered together.

    Small steps spark momentum, showing how transformation belongs to everyone.

meet kevin eastway

You won’t find many humans like Kevin. He brings wisdom, humor, and relational warmth to every room. Even Zoom.

Kevin Eastyway is a certified Advanced Process Consultant, a trusted strategist, and author. He has helped executives all over the globe in nonprofits, schools, and faith-based organizations discover clarity and build communities of generosity.

As the author of Faithful Friendship: Fundraising from the Heart and The Path of Faithful Friendship, Kevin has inspired leaders across sectors to invite others into generosity with courage and grace.

Kevin is a world-class strategist at equipping C-suite leaders, boards, pastors, fundraisers, and nonprofit teams to steward their influence with clarity. He helps people like you shape an emerging future that is focused, strategically grounded, and relationally rich.

Kevin lives in Grand Rapids, Michigan, with his wife and two boys. He’s available for travel worldwide.

  • "At the end of the process we all felt like we'd stepped into a new season for our board." 

    Sonja Forte, Executive Director, Baxter Community Center

  • “Kevin brings a wealth of experience and a rare ability to listen deeply. As someone outside my organization, he provides a trusted sounding board and fresh perspective that has been invaluable in my leadership journey.”

    Wendy Hammond, Executive Director, GEMS Girls Clubs

  • Kevin helped our congregation reach a deeper understanding of generosity, move through some of our scarcity mindset, increase our involvement and giving, and our Legacy Campaign was incredibly fruitful.”

    Rick Dykema

    Senior Pastor, Ada Congregational Church 

  • "Working with Kevin helped me move from dreading donor conversations to engaging with donors out of a mindset of faithful friendship."

    Becky Tubergen

    CEO | All Belong

  • "I would recommend Kevin to others because he enthusiastically and passionately listened to the goals of my organization and helped us formulate solutions to engaging our donor base in non-transactional ways to promote a shared mission."

    Rev. Justin Meyers

    Director, Al Amana Centre, Oman

  • "He is a great conversation partner, guide, and encourager. You'll leave any process with him feeling empowered to take the next step in your mission. I can't recommend working with Kevin more highly."

    Kate Neckers

    Board Chair | Mars Hill Bible Church

Book cover titled "Faithful Friendship" by Kevin A. Eastway with a subtitle "Fundraising From the Heart" and an illustration of four flying birds on a light blue background.

FUNDRAISE DIFFERENTLY.

FUNDRAISE DIFFERENTLY.

“Eastway’s work follows in the footsteps of Henri Nouwen’s classic study, Spirituality of Fundraising, but it picks up where Nouwen leaves off.

Nouwen is clear that fundraising is the opposite of begging; rather fundraising is proclaiming our mission and inviting others to participate in it.

This is precisely where Kevin picks up in exploring what this relationship might look like. Through his own examples over decades of faith-based fundraising for personal support and programmatic funding, he is refreshingly honest about how he has grown in his own expertise and understanding around fundraising.

And the key takeaway is: it’s about faithful friendship.”

- David P. King, Ph.D. Karen Lake Buttrey Director, Lake Institute on Faith & Giving, Indiana University Lilly Family School of Philanthropy

book a call. get kevin’s book.

We’d love to hear your story. Plus, you’ll get a digital copy of Faithful Friendship. No strings attached.

Nighttime view of snow-capped mountain peaks under a star-filled sky with a visible shooting star and long exposure star trails.

 

NOT A BORING NEWSLETTER.

NOT A BORING NEWSLETTER.

questions about the acuity lab?

We’d love to hear your questions and your story. Or book a call and get Kevin’s book. No strings attached.